L'Avocat Connecté

A positioning built on a legal background

Before becoming a designer I trained and worked as a lawyer, in business law, intellectual property and new technologies. L’Avocat Connecté turns that background into a promise: a web presence designed by someone who understands lawyers’ constraints, from discretion to the rules of their Bar, and who speaks their language.

The offer answers four recurring pain points: a generic image that blends in, a lack of time and guidance, weak visibility on Google and LinkedIn, and websites locked by agencies. In return, each firm gets a site it fully owns, a strong and consistent image, concrete visibility goals and human support until it is autonomous.

The website

The site is a single landing page in Framer, written like a legal brief: “Considérant ce qui suit…”, “Par ces motifs…”. It lays out the problems, the four commitments, a three-step process (diagnosis, bespoke design and development, handover and training), my background, client reviews and an online booking flow. A free landing page template for lawyers, downloadable from the site, works as a lead magnet.

Behind the scenes: from landing page to full website

The site is currently being rebuilt behind the scenes. The goal is to move from a single landing page to a fuller website, with service pages, case studies and articles, structured to rank on Google (SEO) and to be cited by AI answer engines such as ChatGPT or Perplexity (GEO).